| Name: | Marshall Breeding |
|---|---|
| Title: | Publisher |
| Organization: | Library Technology Guides |

Perspective and commentary by Marshall Breeding | Blog Archive |
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I'll be in Washington, DC soon for the annual Computers in Libraries conference, speaking on a variety of topics. Looking forward to seeing lots of friends and colleagues at the conference. Please feel free to track me down and introduce yourself. Here is my speaking schedule for the conference:
Preconference workshop, Sunday March 20th
Darlene Fichter, Research Services Librarian, University of Saskatchewan
Jeff Wisniewski, Web Services Librarian, University of Pittsburgh
Marshall Breeding, Director for Innovative Technologies and Research,
Vanderbilt University Library Technology Guides
Frank Cervone, Vice Chancellor for Information Services, Purdue
University Calumet
User expectations of what a good website is and does are higher than ever. Users expect high-quality information and services to be available to them whenever and wherever they are, be it via their desktop, mobile device, or via social media channels. Administrators are increasingly seeking both qualitative and quantitative data from libraries to justify expenditures and focus. How can library web managers satisfy all of these demands? This workshop explores ways to take your website to the next level, turning it from a menu that leads users into a disjointed set of content repositories and services, to a unified service delivery platform which creates, deploys, and repurposes high-impact content and uses analytics to identify “friction points” on any website and in social media channels. Learn to deliver content and services to users beyond the library website through other channels like mobile and social media. Get tips, techniques, and strategies to help create a seamless and “frictionless” web experience. Learn to create, deliver and repurpose high-impact content. Know how to evaluate and measure the strengths and weaknesses of your website and social media and be prepared to positively face off with both users and stakeholders!
10:30 a.m. – 11:15 a.m.
Marshall Breeding, Director, Innovative Technology and Research, Vanderbilt University
Libraries in different parts of the world carry out their work in all sorts of creative and interesting ways. While libraries worldwide hold some common traits such as creating, managing, and providing access to collections, each region of the world brings its distinct challenges and opportunities. How each makes use of technology, designs its physical facilities, or shapes its services informs us of new possibilities. Breeding shares the valuable and inspiring lessons he has had the opportunity to observe in his travels and helps to expand our thinking on what libraries are able to accomplish — often with very sparse resources. His photo essay gives a virtual visit in pictures while his stories entertain and inspire.
11:30 a.m. – 12:15 p.m.
Melissa Hofmann, Bibliographic Control Librarian,
Sharon Yang, Systems Librarian, Rider University
Marshall Breeding, Director, Innovative Technology and Research,
Vanderbilt University
Look at a snapshot of the current state of public and academic OPACs and their pursuit of the next-generation catalog. The first presentation is based on an examination of 260 colleges and universities, about 10 percent in North America. This first-of-its-kind study rates 12 features of the nextgeneration catalog: single point of entry for all library resources, state-ofthe-art web interface, enriched content, faceted navigation, simple keyword search box with link to advanced search, relevancy, “did you mean” spell-checking, recommendations/related materials, user contributions, RSS feeds, integration with social networking sites, and persistent links. Hear the results and their implications. Breeding highlights the current state of public libraries and their implementation of next-gen systems.
4:00 p.m. – 5:00 p.m.
Marshall Breeding, Director, Innovative Technology and Research, Vanderbilt University
As libraries consider investments in RFID-based equipment, such as selfcheck stations, anti-theft systems, automated material handling, or inventory control, it’s vital to have a solid understanding of the technology, standards, and best practices. Breeding gives an overview of the technology, some interesting applications enabled by RFID and addresses the issues and controversies brewing on the topic.
7:30 p.m. – 9:00 p.m. • International Ballroom East
RINGMASTER: D. Scott Brandt, Associate Dean for Research, Purdue University Libraries Stephen Abram, VP, Strategic Partnerships and Markets, Gale Cengage Learning Marshall Breeding, Director for Innovative Technologies and Research, Vanderbilt University Amanda Etches-Johnson, User Experience Librarian, McMaster University Sarah Houghton-Jan, Assistant Director, San Rafael Public Library Aaron Schmidt, Digital Initiatives Librarian, Washington, D.C., Public Library Bill Spence, VP, Information Technology, Information Today, Inc.
Join our famous evening of fun and learning. Hear from our authors, speakers and Computers in Libraries experts on their views of dead and innovative technologies affecting our libraries and communities now and as we create the future. This year, see if our speakers can give their presentations in a pecha kuchastyle lighting round! Open to all. Enjoy cookies, coffee, and lots of laughs.
Marshall Breeding Mar 17, 2011 10:42:00 Link to this thread
Don Hawkins blogged a summary of the CIL Tuesday Evening session Recreating the Information World: Dead and Innovative Technologies
Marshall Breeding Mar 27, 2011 10:21:08